As marketing discoveries go, it can be disappointing to realize that your social media channels aren’t having the impact you’d like. Instead of feeling disheartened, though, try seeing it as a good thing. How? Many businesses never make the discovery and spend both time and money investing in a channel that offers them no business
If you’ve conducted a successful social media campaign in one country, it should be easy to replicate that success in another country, right? Not necessarily! Marketing approaches differ widely from one country to the next, as different audiences respond in various ways to particular styles of marketing. A campaign that works brilliantly in one location
You are a tech-savvy person and a digital marketer. So, it is definitely important for you to remain on top of all the social media trends and changes. Like a living being social media is a constantly developing and ever-evolving field. Every few days there will be a one or the other new feature that
Social media is a big part of our lives nowadays. Almost everyone has an account and uses it to connect with family, friends, celebrities as well as brands. Apart from sharing media and discussing on various topics, social media presence can also be used as a tool by businesses to promote their products. For this,
Whether you are completely new to the world of social media, or you have been drawing out your social media strategy for quite some time, you need to be using Twitter. The big appeal for one of the world’s biggest social media platforms is how user-friendly it is and how easy it is to use
