The Definitive Guide to Reseller Hosting

Reseller Hosting Guide

Who should become a hosting reseller?

Maybe you’re a web designer, a developer or other web professional and you already have some clients.

Or maybe you’re a tech graduate and you’re looking to get into an industry experiencing exponential growth with huge potential.

Or perhaps you’ve decided to make the break from the 9 to 5 and set up on your own to prove to yourself that you can build that business you’ve always dreamed of.

Whatever your situation, if you’re thinking of setting up a web hosting business or add hosting services as a value added part of your business then read on.

We’re going to explain just about everything you’ll need to know to set up your new hosting business.

And if you were thinking massive up front costs, loads of complex systems and long term commitments to expensive contracts then relax. Setting up a web hosting business doesn’t need to be a difficult or expensive process.

In fact it can be quite straightforward and that’s why we’ve created this comprehensive guide for you. In it you will discover:

  • Why you should consider Reseller Hosting
  • The Limits of Shared Hosting
  • Shared Hosting vs Reseller Hosting
  • The Financial Benefits of Reseller Hosting
  • Getting Started as a Hosting Reseller
  • Welcome Email Template for New Reseller Clients
  • Responsibilities of a Reseller
  • (Free) Tools to Support Your Reseller Clients
  • Value Added Services
  • How to Automate your Reseller Hosting
  • Factors to Consider when choosing a Reseller Hosting Plan
  • When to upgrade to a VPS or Dedicated Server

Why Consider Reseller Hosting

If you’re a web designer or a developer who already has clients in their business then you may be looking for additional revenue streams and upsell options.

Your clients trust you to be their internet expert and often they will ask you for recommended services, especially regarding hosting.

In these instances you could always refer them to the shared hosting offered by your current hosting company or you could decide to offer them these services yourself.

The beauty of this is that over time you will start to generate an attractive recurring revenue stream for your business.

At this stage you might be thinking that this means getting hardware and configuring it and storing it safely and getting a high speed internet connection to your office, but there is a much better approach which is to start with a Reseller Hosting account.

Here are the highlights:

  • Low cost to entry
  • Low ongoing costs
  • Recurring monthly/annual revenues
  • Gentle Learning Curve
  • Proven business model
  • High margin services
  • High retention rates
  • Proven, reliable and secure technical solution
  • White Label – become a hosting company
  • Overselling allowed
  • Possibility to sell complimentary value added services, e.g. domains, SSL, Security
  • Client self-service/self management e.g. setting up emails, etc..
  • Easy to migrate new clients
  • High degree of automation possible
  • Clear upgrade and migration plan (VPS, Dedicated server)

If you need any help transferring websites from the old hosting provider to Pickaweb we offer  Free website migration services.

The Limits of Shared Hosting

So let’s start with the basics. If you’ve set up a website before, the chances are that you are using shared web hosting. That means that you ‘share’ the resources of a web server that provides the services you need for your website with other clients on the server. So these resources are things like web/disk space, CPU, RAM, bandwidth etc..

For a detailed explanation of all of the different options why not check out our Web Hosting Guide for Beginners.

The beauty of this set up is that it is fast and easy to setup and use. If your hosting is just for yourself then that would be perfect.

Now with shared hosting you get your own web hosting control panel. In our case we offer cPanel which is a leading web hosting control panel.

cPanel has some really neat features which help you to keep a lid on expenses. For example, if you have a few domains that you want hosted for yourself then a really cost effective way to manage them would be to set up addon domains. This way you are making the best use of your resources because addon domains are individual web hosting accounts in their own right.

So you could pay for one shared hosting account but host several websites on them. Plus you only have one login to your cpanel to manage them all. Everything is nice and tidy and in one place and you aren’t having to pay for extra hosting accounts each time.

Perfect!

However, let’s say that you have a client who wants some hosting. Sure, you could create an addon domain name and keep the costs down.

But what happens when that client needs to set up a new email address? Or maybe they’ve forgotten their email password and they need to reset it?

If you’re in the office during working hours then that’s not really a problem. A bit of a distraction sure, but nothing you can’t handle.

But maybe you’re on holiday or it’s Saturday evening and you’re out relaxing with your friends or family. The trouble is that everything has to come through you because you obviously can’t provide your own cPanel login details to them.

Bad for you. Bad for your client.

It would be much better to give your clients their own cPanel account so that they can manage their own affairs. They’ll be happier knowing that they are in control and don’t have to bother you all the time.

You’re also happier knowing that you won’t be interrupted every few hours to reset a password or create a new email account or whatever.

So this is where a Reseller Hosting account comes in as we shall see.

Reseller Hosting vs Shared Hosting

As we saw above, shared hosting hits a limit once you start to think about offering services to your clients.

If you want to start earning that all important recurring revenue then a Reseller Hosting account would definitely be the better option and here’s why…

First of all as we have seen previously, it is important that your clients can self-manage as much as possible. That means that they should have their own control panel with their own username and password and when they login they only see their domains and email accounts and nobody else’s.

The result is higher client satisfaction because they can manage things themselves immediately and they have a better relationship with you because they are not waiting for you to get back to them.

For you it means that you have less administration, more free time and a better relationship with your clients.

The way it works is that with a Reseller account you get a bulk amount of disk space and bandwidth which you can then resell on to your clients.

You can create your own plans (e.g. bronze, silver, gold – OK not very original but it’s just for illustration purposes) where you allocate the resources accordingly. Here are the types of things you can restrict to offer a range of upgrade options:

  • Diskspace
  • Bandwidth
  • Email accounts
  • FTP accounts
  • Addon Domains
  • Parked Domains
  • Email Lists
  • Databases

 

If you have a client that has a basic website that doesn’t need a database then you could create a basic plan without that feature and charge them accordingly.

But for a client who needs an eCommerce website which requires a database then you could put them on a plan with more features. Of course, there is a premium for these extra features.

That isn’t going to cost you a penny/cent extra, but you have created a clear upgrade option for your client which results in extra revenue for you.

The other thing to consider is that a Reseller Plan is completely White Label so you appear as the hosting company and there is no mention of Pickaweb. For example, you can brand your reseller holding pages so that new clients will see your details showing when they got their URL before their website is published.

The Financial Benefits of Reseller Hosting

OK, you think – that all sounds logical.

But what about the costs? Surely having a bulk amount of space is going to be a lot more expensive isn’t it? Isn’t it better to just buy a shared hosting account each time I get a new client so I don’t have to pay up front?

Quite the contrary. In fact our Reseller Plans are very cost effective. To demonstrate the financial advantages to you, let’s take 2 examples.

Let’s say that you have 10 clients who need hosting throughout the year. You have 2 options:

  1. Order 10 shared hosting accounts from Pickaweb as you need them and add a 25% markup on each
  2. Order 1 Reseller account and charge the same as Pickaweb’s shared hosting plans

We will assume that you are ordering annual Starter Plan hosting (option 1) or an annual Reseller Plan (option 2).

With option 1 the cost would be 10 x £55 = £550 + VAT per year. With your 25% mark up the revenue would be 10 x £68.75 = £687.50 per year.

So option 1 gives you an annual profit of £137.50 (i.e. £687.50 less the hosting costs of £550).

Now let’s take option 2. You have annual revenue of 10 x £55 = £550 and annual costs of £99. This leaves an annual profit of £451.

That is 328% more profit!

But it gets better because that isn’t a like for like comparison.

What happens when you apply the same price to your clients in option 2 as you do in option 1 (i.e. £68.75 per year). Now your revenue is £687.50 but your costs remain at £99 per year. Your annual profit is £588.50. That’s nearly a 600% return on your investment and a 400% improvement over option 1!

Getting Started as a Hosting Reseller

One of the great things about Reseller Hosting is that it’s so easy to get started. The first thing you’ll need to do is to choose the right Reseller Plan for you.

If you’re just starting out then just get the Entry Reseller plan. You can upgrade whenever you need to – it’s just a couple of clicks and it all happens instantly and automatically.

Once your account is activated you’ll be sent a welcome email with all of the information you’ll need like username and password and a link to your main Reseller Control Panel.

The Reseller Control Panel is called WHM and it is the top level administrative control panel for cPanel.

Once you have these details you’ll need to login to WHM and start to set the Features and the create the Packages that you want your clients to have. We have prepared a WHM/cPanel Setup Tutorial to take you through each step.

All you are doing here is creating the packages (gold, silver, bronze) that your clients will use.

You’ll see as you get used to WHM that this will actually save you a ton of time when you set up accounts because all of the permissions, features and limits are all predefined and you don’t have to waste your valuable time keying in the settings each time you create an account. YOu can always come back and edit your packages or create new ones at any time.

Once you’ve created your plans you’re ready to start adding new clients. Again, this is super easy and is just a question of adding the basic information, i.e.

  • Domain – The client’s domain name
  • Username – Assign a unique username
  • Password – Create a unique password (and make a note of it)
  • Email – Enter the client’s email address

Then you just need to assign the correct package and you’re up and running.

Welcome Email Template for New Reseller Clients

Of course you now need to notify your clients that their account has been set up and provide them with all of the links and login credentials that they would need.

Ideally your Welcome email should contain:

  • Links to their hosting control panel
  • Temporary links to their hosting control panel and website in case of delays due to domain propagation with new domains or where Nameserver changes have been made
  • Links to your Knowledgebase so that your clients can follow instructions for basic administration i.e. setting up email accounts
  • FTP details are optional – if you are their designer then you may wish to omit this to avoid overwhelming your clients

You can use the following template to guide you. PLease note that you would need to replace the content shown in the { } brackets with the necessary variable.

PLEASE PRINT THIS MESSAGE FOR YOUR RECORDS – PLEASE READ THIS EMAIL IN FULL.

Hi {CLIENT NAME}

Thank you for choosing {YOURCOMPANY} to host {CLIENT-DOMAIN-NAME}. Your details are below.

WEB HOSTING DETAILS:

To use your hosting service, please follow these steps to get your website online and your emails setup.

Step 1. Please login to your web hosting control panel using the following details

http://{IP-ADDRESS-OF-SERVER}/cpanel (after 24 hours you can use the following link to access the control panel http://www.{CLIENT-DOMAIN-NAME }/cpanel )

Username: {USERNAME}

Password: {PASSWORD}

Step 2: Setup your email addresses

First login to your hosting control panel using the link above in step 1.

Next, follow the instructions at {LINK-TO-YOUR-KNOWLEDGEBASE}.

When you configure your emails to download to your PC/Laptop/Mac/Mobile device you will need to enter the following settings when prompted.

Incoming Mail Server: mail.{CLIENT-DOMAIN-NAME}

SMTP (Outgoing Mail Server): mail.{CLIENT-DOMAIN-NAME}

Important! When prompted to enter a username by your email software (eg: outlook, windows live mail etc.) you need to enter the FULL email address that you are setting up (e.g. [email protected]). Do not enter just info as that will give you an error – it needs to be the full email address & enter the password as specified in your control panel when you created the email account (see above).

Step 4: FTP Details for publishing or making changes to your website

FTP means File Transfer Protocol and this just means your access details so that you can transfer files (eg: your website files) to your web hosting space.

New Account Info:

******************************

Domain: {CLIENT-DOMAIN-NAME}

Username: {USERNAME}

Password: {PASSWORD}

Server Hostname: {IP-ADDRESS-OF-SERVER}

Folder where you should upload your website: public_html

******************************

IMPORTANT: Make sure you upload your files to the PUBLIC_HTML or www directory on the server otherwise they will not be visible on the internet.

Also, please be sure that your homepage is saved as an “index” file e.g., index.htm, index.html, etc. We suggest you download smart ftp from http://smartftp.com if you do not already have an ftp client.

Because domain names may take a few hours to be fully recognised across the internet you may need to use the following details:

Temporary FTP Hostname: {IP-ADDRESS-OF-SERVER}

Temporary Webpage URL: http://{IP-ADDRESS-OF-SERVER}/~{USERNAME }/

Temporary Control Panel: http://{IP-ADDRESS-OF-SERVER}/cpanel

Once your domain has Propagated (fully recognised across the internet) you can use your domain based access details as follows:

FTP Hostname: {CLIENT-DOMAIN-NAME}

Webpage URL: http://www.{CLIENT-DOMAIN-NAME}

Control Panel: http://www.{CLIENT-DOMAIN-NAME}/cpanel

Step 5: Updating Domain Nameserver settings (DNS) – Only applies if you are transferring your domain name from other provider or changing servers.

In order for a web hosting to work the domain name (website address) needs to point to the server where you have the web hosting account setup. Each server has a unique set of addresses which the internet uses to identify it. These are called Nameservers or DNS settings.

The settings required are as follows:

Nameserver 1: {NAMESERVER-1}

Nameserver 2: {NAMESERVER-1}

Step 6: Technical Support

You can find all of our web hosting support articles at {KNOWLEDGEBASE-LINK}

Should you need any assistance please contact our support team via the support page of our website at {SUPPORT-URL}.

Best regards

{YOUR-COMPANY-SIGNATURE}

Responsibilities of a Reseller

As a Reseller your main responsibilities are to offer 1st line support for your clients. This means that you need to resolve any day to day issues or answer any ‘how to’ type questions.

Of course we are here in the background to support you if there are any issues. Our technical team is here 24 hours a day, 7 days a week to support you, but you will need to offer the first line of support.

The reason for this is so that your clients do not see Pickaweb. They deal with you directly and that adds value to your relationship with your client. In order to make this as easy as possible we would recommend some basic tools.

Our team is very experienced though and they can handle pretty much anything you can throw at them. If you get stuck, just click on the Live Chat button on our website and they are there to help you.

(Free) Tools to Support Your Reseller Clients

KnowledgeBase (KB)

In order to minimise the number of support emails/tickets/calls that you get we would recommend using a Knowledgebase (KB) tool. We would recommend the KnowHow Theme for WordPress.

Using a KB offers a number of benefits whether in terms of improved productivity, consistency of replies as well as from an SEO perspective by allowing you to generate high quality, relevant content on a consistent basis.

Helpdesk

Of course, a KB can’t always answer every question and your clients will inevitably require direct one to one support and for that we would recommend a professional helpdesk. There are some great Freemium helpdesk solutions out there. Freemium just means that you get access to a restricted set of features and maybe some branding appears in the emails, but other than that you’re up and running in no time.

Another option is ZenDesk which has a low cost starter plan.

LiveChat

As your hosting services start to take off then one service we would really recommend that you consider is Live Chat. It’s brilliant for both sales and support (whether technical or eg: accounts/billing).

The beauty of live chat is that you can push pages to people such as pages from your KB as well as picking up people’s contact details for sales enquiries so you can follow up after.

Again, there are freemium live chat offers.

Value Added Services

Whilst web hosting is a profitable service there are many other complimentary services that you can upsell. Here are some ideas for you:

Domain Names

Domain names are an obvious add on. Pickaweb offers a full range of low cost domains and we can offer our resellers significant discounts depending on volumes. With some Top Level Domains (TLDs) you can also sell a whois privacy service to protect your client’s details.

Whilst domain names do not have a high ticket price they do need renewing every year and can be renewed for multiple years at a time so they can become another great source of recurring revenue.

Another great thing about domains is that you can use them creatively in the way that you market your hosting plans. For example you could offer the first year for free or you could offer a super low price for the first year.

And don’t forget that there are now more and more domain extensions (gTLDs) being created all the time so there is plenty of opportunity.

SSL Certificates

SSL Certificates allow your client’s to have a secure area of their website. This is especially useful if they need to accept sensitive whether card payment details or sensitive login information.

However, recently Google announced that it would include SSL as a ranking factor (albeit a minor one) in its search algorithm. Therefore the direction of travel as far as Google is concerned is for higher levels of security and webmasters should take note. Therefore upselling SSL products to your clients should not be too difficult.

The process for installing an SSL is quite straightforward once you are used to it, but our technical support team is on hand to assist you if required.

How to Automate Your Reseller Hosting

At the beginning you may feel that you do not have any need for automation. However, the more clients you get onboard the more important it is to keep accurate records as well as automating various tasks like setting up new accounts.

Automation is not something you need to consider immediately but as you grow you may find that you are spending more and more time on administration and less time on building relationships with new and existing clients.

Here are the main advantages of Reseller Hosting Automation:

  • Efficiency – no more time spent on repetitive tasks
  • Instant Deployment – New hosting accounts activated in seconds
  • Profitable – Sell domains, SSL certificates, Backup Services, Security, Anti-Spam and much more
  • Compatibility – Integrates seamlessly with many different suppliers
  • Client Self Service – ordering, accessing invoices, upgrades, downgrades, renewals, nameserver updates
  • Automated Billing – auto generate invoices, apply payments, recurring billing
  • Automated events – auto suspend non-paying accounts, termination, cancellation
  • Security – anti fraud automation
  • Consistency and Accuracy – Welcome emails, predictable and consistent business processes
  • 100% White Label – Impress your clients with your professional, automated billing and hosting provision system
  • Reporting – important business statistics and reports
  • Scalability – handle thousands of customers with ease
  • Customer Service – quickly identify client accounts and view entire billing history

The best tool to automate your hosting business is WHMCS. This is a purpose built hosting automation and billing platform. It is aimed squarely at resellers and small to medium sized hosts so there is plenty of headroom to grow. You can start off small with a reseller account and as you grow you can start to add in your VPS or even Dedicated Servers as required.

It is also low cost and is offered for free if you order a Pickaweb Reseller Plus service we even include a free WHMCS licence.

Factors to Consider when choosing a Reseller Hosting Plan

If you’ve been doing your homework and looking around at different reseller options then you’ve probably noticed that you are spoilt for choice. So how do you decide which option to go for?

Here are some key questions that you should be asking your hosts:

Hard Drive / Disk

The hard drive, along with the CPU and RAM is one of the key components of the server that you will be hosted on. The type of hard drive will play a significant role in the overall performance of your reseller hosting.

The reason for this is that the hard drive is responsible for physically reading and writing the data when it is requested, i.e. when someone is browsing your website.

Nowadays there are 2 main category of hard drive:

  • Traditional ‘spinning’ hard drives
  • Solid State Drives (SSD)

For a full explanation of these and their advantages and disadvantages, please see our Web Hosting Guide for Beginners. Here are the headlines:

Spinning hard drives come in two main categories:

Serial Advanced Technology Attachment (SATA)

Serial Attached SCSI or (SAS)

Spinning disks are mechanical devices. The disks themselves are called platters and this is where the data is stored. The data is written to and retrieved from the platter by a data arm that moves quickly across the disk.

Without getting into the technical details, SATA hard drives spin slower than SAS hard drives. The most common type of SATA hard drive these days is a 7.2K format. The ‘K’ refers to the number of thousand times per minute that the disk platter spins at.

The advantage of the 7.2K SATA drive is that it is a proven workhorse. The hard drives can have huge capacity. Typically 2 or 3 Terabytes (TB) and even up to 8 or 10TB are possible in a 3.5 inch format.

With SAS hard drives they spin faster so they perform better. There are 2 main types of SAS drives: 10K and 15K. The advantage of the SAS drives is speed and reliability. They are much faster than 7.2K SATA hard drives but tend to have a smaller capacity – usually between 300GB to 600GB is typical.

The alternative to traditional drives is Solid State Drives. They are referred to as SSD for short.

With SSD there are no moving parts – no platters, no disk arms, no springs. Everything is electronic and stored in solid memory. These types of storage are lightning fast and an order of dozens or even hundreds of times faster than traditional hard drives.

The disadvantage is cost and capacity. Typically SSDs are in the 100GB to 500GB range but they are prohibitively expensive for many applications (note – this is at the time of writing March 2016 & no doubt they will become more economically available with higher capacities).

Currently Pickaweb offers SSD shared hosting and SSD VPS.

The reason for bringing this to your attention is because fast load speed is increasingly important for websites both from an SEO/traffic perspective (Google favours faster websites) and a conversion perspective (faster websites sell more).

Currently Pickaweb offers all of our Reseller Hosting on 10K SAS hard drives. This offers you excellent speed on Enterprise grade hard drives rather than on slower 7.2K SATA drives which many hosts will offer their resellers.

Contention Rate

Another advantage of using 10K hard drives is that they do not have such high capacity so we can not put so many clients on one server. This lowers the Contention Rate which is just a way of saying the number of clients who are all sharing the same resources.

This means that your clients can be guaranteed fast load speeds because there are not so many clients all competing for the servers resources.

If a host uses larger 7.2K SATA hard drives (eg: 3TB drives) they may be stuffing thousands of clients onto one server, thus dramatically degrading performance which ultimately leads to lower load speeds for your clients’ websites.

RAID

RAID stands for Redundant Array of Inexpensive Disks. It is a way of setting up hard drives in such a way that data is stored on more than one disk. This has the advantage that the possibility of data loss due to hardware failure (hard drives are higher failing components) is significantly reduced.

RAID has many different formats. For example RAID 1 uses a minimum of 2 disks and data is mirrored from disk 1 to disk 2.

At Pickaweb we use RAID10 so that your data is written across 4 hard drives. If one entire drive fails then there is no data loss and the failing disk can be removed and replaced by a new disk.

The advantage of RAID10 is that it offers high levels of redundancy. This means there is much better uptime and much lower risk of data loss.

The disadvantage of RAID10 is that it is more expensive as a minimum of 4 hard drives are required in the array. Think of it as being belt and braces hosting.

You should check with your prospective host what type of RAID they use.

Hot Swap Drives

We have seen how load speed is important and why Pickaweb uses Enterprise grade 10K hard drives to balance speed and reliability. We have also explained that we use RAID10 for improved data availability and reduced chances of data loss.

Now we switch attention to hot swap drives. Our servers are all set up with hot swap hard drives so that in the event of a complete disk failure we can remove the affected drive and replace with a fully functional replacement without the need to power down the server.

This means much higher uptime for your website.

Check with your prospective hosts if they use hot swap drives on their reseller hosting servers.

Server redundancy

But uptime does not stop there. In order to ensure maximum uptime Pickaweb has dual components in all of our servers. In particular we have dual power supplies (PSU) and network cards. The PSU is typically a higher failing unit and a single point of failure.

We also use dual Intel Processors (CPU) in each server. CPUs are not high failing items but they are vital for ensuring that the server runs extremely fast.

Check with your prospective host whether they use dual CPU, dual network cards and dual PSUs in their servers.

Back ups

Backing up data is not only important in case there is a complete server failure (unlikely given the levels of redundancy built in to Pickaweb’s servers) but also in case you or a client has an issue and they have deleted some data or maybe they have been hacked and they need to revert to a previous version.

Pickaweb uses idera/r1soft – the leading server back up solution. This takes frequent snapshots of the data from various points in time (i.e. daily, weekly & monthly) on separate servers.

Again, check with your prospective reseller host that your data is backed up off server with several data points.

Uptime

Uptime is a key statistic of how reliable your hosting company is. Pickaweb is monitored constantly by a leading independent uptime website Netcraft and Pickaweb consistently appears amongst the best uptime metrics from hosting providers.

Many hosting companies promise high uptime but you should ask your prospective reseller host to prove to you that they can back up this claim with independent verification.

IP Reputation

Pickaweb has a very good IP reputation. IP addresses are basically the address of the server you are hosted on. If the server hosts websites that have a poor reputation for hosting malware or they have been used for sending out Spam or Phishing emails then the server will get blacklisted.

Pickaweb uses very high levels of security and in particular we use Spam Experts to filter all outgoing email. It is extremely effective at picking up malicious email traffic and will prevent it from being sent and notify our technical team.

We are also constantly monitoring our IP reputation with leading ISPs. If there are any issues we can address these as a priority to ensure that our IP reputation is high.

This means that your clients’ emails will always get through and they will not be hosted on a server which has a bad reputation.

Remember to ask your prospective host what infrastructure they have in place to monitor their IP reputation.

Overselling

If you are a reseller you are allocated a finite amount of disk space to resell on to your clients. Your clients will want plenty of disk space for their files as they probably look at other hosting options. Therefore you need to be able to offer these large plans (i.e. 5GB space).

In reality though, your clients will probably use only a fraction of this.

So, Overselling gives you the option to create large plans for your clients without worrying that you are constrained by the overall size of your hosting plan. Let’s take an example.

With Pickaweb Reseller Entry plan you have 50GB disk space. If you created 5GB plans for your clients and Overselling was not allowed then you would be constrained to 10 accounts maximum, i.e.:

10 clients x 5GB each = 50GB

However, because most clients will only use a fraction of the space allocated to them we allow you to ‘Oversell’ your space. That way you can create 50 or a hundred accounts and not have an issue.

So be sure to check that you can oversell your hosting space.

1 click install software

Your clients will want the ability to add extra features to their website or maybe they will want it built from the bottom up using a particular application such as WordPress or maybe Magento for an eCommerce store.

Pickaweb’s Reseller Hosting offers your clients hundreds of free applications which can be installed in one click using a tool called Softaculous.

If you want your clients to be able to use hundreds of free applications and install them in one click then make sure you check that Softaculous is set up.

Website Builder

If you are a web designer or developer then having an easy to use Website Builder may not seem like the top of your list of priorities.

But think about how many potential clients you have maybe turned away because their requirement was too small. Now you have a perfect opportunity to offer them a low cost, easy to manage do it yourself web design tool.

Also, as you grow your business you will find that this type of entry level option gives you an opportunity to start building relationships with clients who may later be interested in your services.

Either way, make sure that you have a white label web design tool that you can offer your clients.

Money Back Guarantee

It goes without saying that you will want to be absolutely sure before you commit long term to your host. One way is to ensure that you have plenty of opportunity to test them out first.

Pickaweb offers a 30 day, no questions asked full money back guarantee. If you are not satisfied in any way just cancel the service and ask for a full refund and we will provide that for you with no questions asked.

Thankfully this rarely happens!

So please check that your prospective reseller host offers you the protection of a 30 day money back guarantee.

Quick Checklist of Questions for Reseller Hosting

  • What type of hard drives do you use, eg: 10K SAS
  • Do you use RAID? What type?
  • Do you use hot swap drives?
  • Do you have high levels of redundancy built into your servers, especially PSU and Network Cards
  • Are your servers backed up with multiple data points, e.g. daily, weekly monthly
  • What is your published uptime?
  • Is this independently verified?
  • Do you constantly monitor your IP reputation?
  • Do you actively verify that all outgoing email being sent from your servers is Spam and Phishing free?
  • Do you allow overselling on Reseller Hosting?
  • Do you offer hundreds of 1 click applications?
  • Do you offer a DIY Website Builder?
  • Do you offer a 30 day money back Guarantee?

When to Upgrade to a VPS or Dedicated Server

Many people will start off on a Reseller Plan and as they get more confident they may start to ask themselves the question “should I consider upgrading to a VPS or a Dedicated Server?”

To be honest there is never a right or wrong answer, however, there are few points that should help you to determine when the time is right. Below are few situations to consider that should help you understand when is the right time.

Firstly, if you are growing rapidly and your business case justifies it then it makes sense to move over to a VPS as soon as possible. The reason is that a VPS is much more scalable than a Reseller account. You can add extra CPU or RAM if you need some extra power. Need more disk space? That’s easy too. It’s all self provisioned and upgrading is instant.

The reason we recommend upgrading as soon as possible is that you will find it much easier to migrate a smaller number of clients than dozens or even hundreds.

Also, if you need a particular software configuration or you want to run some non standard software then a VPS or Dedicated server gives you much more flexibility. Reseller Hosting is more controlled so that we as a hosting company have a much more predictable service offering. For example, you may want to run a particular version of PHP or the latest version of another tool and a VPS will give you that option.

Finally, if you are absolutely determined to offer high quality premium services to your clients where only the fastest, most reliable hosting will do then you should look at our SSD Cloud Servers.

Built with Enterprise level, datacenter ready Intel SSDs these SSD VPS offer the absolute peak performance for demanding applications.

What’s more, all of our VPS are hosted on our High Availabiloty cloud where as well as storing your data on multiple disks it is stored on a minimum of 3 servers to ensure that there is no single point of failure.

When it comes to Dedicated Servers, these offer extremely high levels of performance with the added peace of mind that you are not sharing any hardware with anyone else.

Conclusion

As you can see there is a lot to consider when choosing your Reseller Host. We have tried to give you as much understanding as possible of all the things you need to take into consideration.

We understand that you have a choice and that there is a lot of competition out there. The important point to consider is that you choose a host who offers you excellent infrastructure, excellent support and a great price.

We sincerely hope that you will choose our Reseller hosting services. If you have any questions, then our team is on hand 24 x 7 to answer any questions and to support you and your clients.
Whatever your choice, we wish you every success!!

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