Cybersecurity has gained ever more importance in recent years. With the increasing amount of data breaches and malware attacks in terms of both overall number and cost, updating your cybersecurity protections should take precedence in the near future. Luckily, there are a number of new and improved security apps that can help you in your
Marketing Funnels: Can a Sales Funnel Replace Your Website?
One of the latest trends which has revolutionised the digital marketing world we see today is the introduction of and use of Marketing Funnels; otherwise known as sales funnels. With the rapidly increasing volume of new businesses and a surge in the volume of new web pages and social media sites, the pressure to stay
PPC Strategies for Small Business – Expert Roundup
Brian Jensen Ben Fitzpatrick Grayson Kemper Dario Zadro James Norquay Steven Macdonald Yousuf Ibrahim Brian Jensen Congruentdigital.com @Brianajensen One of my favorite PPC strategies for small businesses is simply taking advantage of the features Google Ads offers like location extensions. Location extensions are connected to a
How To Improve Your Website’s SEO
It’s common to get stuck in the process of improving the SEO ranking of your website. Generally, the experience of many years working in Search Engine Optimisation, gives you a broader vision, in addition to allowing you to structure your work tasks and create strategic plannings. That is why throughout the article; you will learn
Outsourcing: Is It Right For You And Your Business?
A digital marketing agency needs to prioritize two things: fulfilling the needs of their clients and growing their business. If you’re unable to get work done for your clients, your agency is going to have a hard time growing. If you can’t grow, it will be hard for you to keep your digital marketing business