Blogging, if done for the purpose of content marketing, is a powerful lead generating method and a necessary addition to the overall marketing strategy of your business. Pair content creation with search engine optimisation and you will take your first steps towards online success. Here’s how you will greatly benefit from a well-developed blog: 1.
Don’t have a website for your business? You have but your conversions are down? It could be that your website is in direct need of a makeover. First of all, your business needs a website. All your rivals have one and a website offers customers a social proof, ensures you control the narrative, and it
Guest blogging is one of the best ways to attract a new class of audience to your own website. It helps you establish long term relationships with other bloggers and enables you to get strong editorial links directed to your website. In this short definitive article, I’ll discuss how you can go about targeted guest
Hello, and welcome to the Pickaweb Business School Podcast. This is Tony here. And today, we’re going to be answering a tough question, and this is one that gets asked, surprisingly, frequently. And that is, “How much should I pay for SEO?” Now, I hate it when people start answering a question by saying,
With 300 hours of videos uploaded daily and five billion video views per day, YouTube remains at the top of the video platform food chain and isn’t going anywhere. So big has the platform become that it now ranks as the second largest search engine in the world, (with its parent company Google taking the
